It has been revealed that the second part (from 6:10 am) of Fuji Television's morning information program "Mezamashi TV" (Monday to Friday 5:25 am to 8 am) topped the same time slot in all three indicators: overall individual viewership rating, household viewership rating, and core target viewership rating (men and women aged 13 to 49).
"Mezamashi TV" recorded an average individual overall viewership rating of 4.1%, core target viewership rating of 3.5%, and household viewership rating of 7.5% in 2024 (January 1, 2024 to December 29, 2024) (Video Research survey, Kanto region, same below). The individual overall viewership rating has been tied for first place in the same time slot among commercial broadcasters for the seventh consecutive year since 2018, the core target viewership rating was first place for Fuji TV in 2020 for the first time since the index was introduced, and the household viewership rating was the sole number one for the seventh consecutive year.
The highest viewership was on April 12, 2024, with 4.8% for individuals, 4.4% for core targets, and 8.6% for households. On this day, the news of the death of former Yokozuna Taro Akebono was broadcast along with famous scenes. Entertainment news included an event for the world-famous jewelry brand Tiffany and the 10th anniversary of WEST.
Announcer Ito Toshihiro commented, "I only joined the show this fall, so I am once again reminded of how many people have been watching the show since the time of my predecessor, Miyake Masaharu, and I feel a sense of responsibility. I would like to continue to do my best to be your 'morning companion'."