The TV anime "A Star Brighter Than the Sun," based on the manga by Kawahara Kazune, known for works such as "Sensei!", "High School Debut," and "Aozora Yell," will be broadcast on TBS every Thursday at 11:56 pm starting October 2nd. The anime follows the classic plot of love at first sight, first love, and childhood friends, but TBS, which produces the anime, conducted a survey of approximately 10,000 people nationwide and found that only 9 people, or 0.09%, of the people who saw their childhood friend as their first love at first sight became lovers, making it an "unrealistic love."
Special visuals and videos themed around "love at first sight," "first love," and "childhood friends" were unveiled on September 29th at Smile Station Vision C-2 at Seibu Railway's Ikebukuro Station in Ikebukuro, Tokyo. A problem-style advertisement depicting "love at first sight," "first love," and "childhood friends" in a Venn diagram will be displayed at Ikebukuro Station's Panorama Ikebukuro A, and in Sapporo, where the anime is set, the advertisements will take over one side of the interior banners at six locations on all lines and in all carriages of the Sapporo Municipal Subway. The campaign will run until October 5th.
The campaign will also be held on social media, and 51 people who follow the official X account (@tamahoshi_anime) and repost the target post will be entered into a draw to win a "Love Cheers! Original Clear Card," which, when stacked together, will bring Sakuhide and Kamishiro closer together. In addition, three people who answer the quiz correctly will be entered into a draw to win a script signed by Minori Fujidera, who plays Sakuhide, and Yuki Ono, who plays Kamishiro. Applications are open until October 5th.
"A Star Brighter Than the Sun" is a manga that has been serialized in Bessatsu Margaret (Shueisha) since June 2021. It depicts the first love of Iwata Sakue, a girl who is stronger than average. When Iwata Sakue was in elementary school, she fell in love at first sight with Kamishiro Kouki. Kamishiro was small and skinny, but by the time he became a middle school student, he had grown into a refreshingly handsome man, and Iwata had become distant. However, the last sports festival of middle school triggers the first love that she had kept hidden deep in her heart to be stirred up.
