JCB has appointed actor Tori Matsuzaka as the new CM character for JCB Platinum, and released the new CM "Welcome to JCB Platinum" in which Matsuzaka appears. It will be aired nationwide from January 23rd.
The official YouTube channel also features web commercials, making-of videos, and interviews.
In an interview after the shoot, when asked about the growth he has noticed around him, Matsuzaka answered, "My children help me grow," and revealed, "At first glance, it may seem like parents help their children grow, but I think it's the other way around."
