A web commercial for Kasugai Seika's sugar-free throat lozenges "XyliCrystal," featuring singer Aya Matsuura, was released on June 2nd.
The setting for the new commercial, "Aya Matsuura CM Recording Summer Edition," is a recording studio. As the intro plays, she begins to sing the original song for the commercial in a gentle and refreshing way, delivering the familiar phrase "Xylitol Crystal~" with high-quality vocals.
It had been a while since she'd been on a commercial shoot, but as soon as Matsuura appeared on set, her sunny smile instantly brightened the atmosphere and made it more relaxed. During the recording and video shoots, she was captured as a stoic individual, diligently checking the monitor and carefully crafting every detail of her performance.
◇Comment from Aya Matsuura
Congratulations on Xylitol Crystal's 25th anniversary!
I feel a strong connection to this because I'm the same generation as Aya Matsuura. I myself have enjoyed Xylitol Crystals and have often enjoyed them, so I'm very happy to have been asked to participate at this milestone!
Whenever I want to change my mood, I love the refreshing sweetness of this drink, and it's been a long-time companion for me. It's been a while since I appeared in a commercial and sang, so I was a little nervous, but I hope that the comfort and charm of Xylitol Crystal came across naturally to everyone.



