What was the most captivating scene in the 101st episode (broadcast on August 18th) of the NHK Asadora drama "Anpan " (General TV, Monday-Saturday 8:00 AM and others), starring Mio Imada ? When we looked at minute-by-minute trends in "attention level," which indicates the degree to which viewers were glued to the screen, we found that the scene with the highest attention level (surveyed by REVISIO, Kanto region, preliminary figures) in the 101st episode was at 8:13 AM, when popular singer Shiratori Tamae, played by Kubo Shiori of the idol group Nogizaka46, caused trouble for the Yanai family, at 74.2%.
"Anpan" is based on the married Takashi Yanase(1919-2013), the manga artist and picture book writer who created "Anpanman," and his wife, Nobu (1918-1993). It is a "story of love and courage" that will fill you with the joy of living, depicting how these two, who were once nobodys, overcame all sorts of troubles to become "Anpanman," the embodiment of "unreversible justice."
The highest rating was 74.2% at 8:13 AM, with Kubo Shiori stirring things up in her Asadora debut.
In episode 101, "Te no Hira wo Taiyou ni" ( Te no Hira wo Taiyou ni, a song by Takuya ( Motoki Omori Takumi Kitamura ) with lyrics written by Takashi (Takumi Kitamura) is introduced on "Minna no Uta" (Everyone's Songs), becoming a popular song among children. Tamae, who sings " Te no Hira wo Taiyou ni," asks Takashi to help her compose her own recital at a cafe. Takashi replies, "No way, that's impossible," but he can't refuse Tamae's request as she stares at him and silently presses him. This is the episode where Shiratori, who makes his first appearance, begins to sow the seeds of trouble.
The "attention level," which indicates the percentage of people actually watching the TV screen, gradually rose as the drama progressed. The graph did not produce any particularly large peaks as it neared the end. The peak for that day was 74.2% at 8:13 AM. From the 12th minute, it rose by nearly 8 points. This is the scene where Nobu (Imada), who has been fired from his company, returns home dejected.
When Nobu arrives at the front door, he hears a woman's voice coming from inside. The voice belongs to Tamae. As she reads Takashi's script, she praises it, saying, "It's so fairy-tale-like, it's wonderful." Tamae asks Takashi to design the costumes as well, but Takashi refuses, saying that it's too much. Tamae replies, "It'll be fine! Takashi-san, you understand me so well," and Nobu, who has been listening to the exchange from the front door, mutters, "Takashi-san..." Then she quietly opens the front door and enters the house. Nobu can't keep his composure as a young woman appears and presses closer to Takashi. What will happen next? Anticipation is building, and it's now exactly 8:13 AM.
When Nobu entered the house, Tamae greeted him with a "Nice to meet you." "I wanted to meet your wife too. I've been listening to your story, Taka-san," she said with a smile. Nobu, responding to her calling him "Taka-san" again, gave a forced smile and repeated, "Taka-san..." Taka followed up, and Tamae praised her, saying, "I heard you're a talented woman who can even take shorthand, and a working woman. That's impressive," to which Nobu, with tears in her eyes, confessed, "I'm not impressive or anything. I got fired from my job today." This was the 13-minute mark. This marked the end of the "confrontation" between Nobu and Tamae. The program then moved on to Taka and Nobu's conversation that night. Attention ratings plummeted to 67.6% at 8:14 AM, and the program ended there.
It looks like Tamae will continue to press in on Takashi, and her appearances this week will be one to watch.
The data used was a proprietary index called "attention level" published by REVISIO, a company that surveys TV program and commercial viewing habits in 2,000 households in the Kanto region and 600 households in the Kansai region. A dedicated device equipped with a human body recognition sensor constantly measures whether people are looking at the TV screen, and calculates the percentage of people in front of the TV who are paying close attention to the program.
