Hirohiko Araki:Collaboration with Yebisu Beer: Newly designed cans and modern updates to the beauty posters

荒木飛呂彦さんによる描き下ろしイラストを使用した「ヱビスビール荒木飛呂彦描き下ろしデザイン缶」(C)LUCKY LAND COMMUNICATIONS/集英社
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荒木飛呂彦さんによる描き下ろしイラストを使用した「ヱビスビール荒木飛呂彦描き下ろしデザイン缶」(C)LUCKY LAND COMMUNICATIONS/集英社

It has been announced that the "Yebisu Beer Hirohiko Araki between Hirohiko Araki , a manga artist known for the " JOJO'S BIZARRE ADVENTURE Bizarre Adventure" series, and "Yebisu Beer" (Sapporo Beer), will be released on February 12th. The design can will feature an original illustration by Araki, who has updated the beautiful women posters that have been used for Yebisu Beer since the Meiji era, to a more modern style.

Following the release of the design cans, a campaign will be held in which participants can win goods using Araki's original illustrations and design cans. If a "winner" appears on the inside of a designated six-can pack, participants can fill out the necessary information on the postcard printed inside the pack and mail it in to win goods (a total of 5,500 people). The design can giveaway campaign will be carried out on Sapporo Beer's official X account.

The campaign will run from February 12th.

This site uses machine translation. Please note that it may not always be accurate and may differ from the original Japanese text.

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